Start off the new year with a Refresh!
What to do to get the new year off to a great start?!! Sometimes it's the verbiage we use to gain attention from current and dormant customers. REFRESH In our personal lives we like to have a New Beginning or Fresh Start to the new year. Our customers very well want the same for their business! Ask them for a conversation about a refresh of their space. It can be as small as an office wall sign. Or as big as a refresh to the brand throughout the entire space. But before you reach out, have some ideas in your back pocket. Small and big! Creative wayfinding, illuminated signage, a green wall w/ logo, awards, etc. The most important thing to know about approaching your customer for a refresh is they may very much not welcome your ideas, have the budget or need one. But guess what?! Your ideas don't even matter. It's all about a touch. It's all about your customer seeing that you care about their business. So whether they begin a ...